4 Features to Optimize Your LinkedIn Profile

Are you utilizing your LinkedIn page to the best of your ability? Try implementing these 4 features to enhance your profile. 

Cover Story + Background Photo

Adding a headshot to your profile is a given (everyone should have this), but think about adding a cover story and background photo to your page. The background photo will add some color to your profile that will visually speak to who you are and your 30 second video story gives you the opportunity to showcase your personality in an engaging way. Just be you! 

Name Pronunciation

We all know how important a name is and some of us know how cringe-worthy it can feel when people pronounce our names wrong. To help mitigate those experiences try adding a 10 second clip to your profile. This will help people learn how to pronounce your name correctly before they reach out and vice versa. It has been such a valuable tool for me. Pro tip: you can only access this feature to record your clip on your mobile device.

Rich Media

Adding media to your page is a great way to engage others and bring your work to life. In your ‘featured section’ you are able to pin videos, pictures, links, posts and articles you are most proud of. This is another visual layer to help you tell your professional story and your moment to be in the spotlight. 

Recommendations

Reaching out to past or current people in your network (former bosses, colleagues, etc) for a recommendation is a great addition to your page. Adding recommendations highlights how your network experiences you which could be an added bonus to those looking to engage with you for future opportunities. Good people want to work with good people!

Visit Rock Your Profile Training for more tips!